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Reward Action, Not Activity: Unlock Any Manager’s Superpower

Dr. Kevin Gazzara
5 min readJan 27, 2025

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Why Accomplishment Drives Success

In today’s workplace of in-office and remote working, understanding the distinction between activity and action is crucial for individual and organizational success. While the terms may seem interchangeable, their implications for productivity, motivation, and contribution to organizational culture are profound. Activity refers to the mere act of doing work, often without clear direction or measurable outcomes. In contrast, action involves purposeful efforts that result in tangible progress toward specific goals. Recognizing and rewarding employees based on their action rather than their activity can transform workplace dynamics and drive sustained success.

Defining Activity and Action

To understand the importance of this distinction, consider the definitions of these terms:

  • Activity: Involves tasks or busy work that may keep individuals occupied but do not necessarily contribute to meaningful outcomes. Examples include attending meetings without clear objectives, creating unused reports, or engaging in repetitive, non-strategic tasks.
  • Action: Refers to deliberate, goal-oriented tasks that contribute to the achievement of a larger objective. These efforts are typically measurable, impactful, and aligned…

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Dr. Kevin Gazzara
Dr. Kevin Gazzara

Written by Dr. Kevin Gazzara

CEO of Magna Leadership Solutions, Certified ICF &Positive Intelligence Coach, Management Expert, Professor, Speaker, Author. Contact: Kevin@Magnaleadership.com

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